One of the questions I get asked a lot by business owners in Halifax, Dartmouth and the rest of Nova Scotia, deals with the amount of time that one should being using social media throughout the day. How much time should we be really spending on social media for our business?
Are you taking a wait and see approach to your social media marketing or are you being proactive as a business? A wait and see approach is the slow way to build your social media community in Halifax, Dartmouth or elsewhere. It's like sitting and waiting for the phone to ring. We can often see big equipment [...]
Social media minute video 8 gets you thinking about what really makes a good follower or a good fan. Do you know what to look for or how to create a good follower? If you are using social media for your business in Halifax, Dartmouth or elsewhere, you need to figure this out and learn [...]
Yesterday a good friend of mine had their Facebook account duplicated by a scammer. The scammer created a fake Facebook account/Profile and used the friends list from the real account to further the scam. I am concerned about your safety. Watch this video to learn more. Post by Alpha Social Media Inc. Things to consider [...]
You planned hard to put out the best possible post on Facebook to create a "Top Story". You check your news feed and there it is. But this is only the start of what you have to do to really make this post successful. Watch the video below to get more insight. Post by Alpha [...]
There are different audiences on each social network. Creating exclusive content for each social network can help your social networks get more views. Here’s how you might think about this. Consider for a moment who is attracted to each social network. I like to think of the main social media networks like this: Facebook is [...]
Garbage in usually means garbage out. When it comes to your social media content, it can mean much the same. What you put out on social media can greatly affect how people see your brand. It might even affect how well your brand does on social media. Post by Alpha Social Media Inc. How do [...]
Just like Twitter, you can now embed Facebook posts into your blog or your website. This is going to be a great feature for creating more interest and engagement. Here's how it works. Look for ^ in upper right To start the process, move the mouse pointer to the upper right section of [...]
When it comes to marketing on Facebook, it's not your skills as a marketeer that matters the most. It is the skills of the end user that determines whether your marketing efforts will succeed or fail. The lowest common denominator in marketing is the skills of the end user. Marketing on Facebook, despite all you [...]
There are a lot of social media networks that a business can use to market their business to their customers. There’s only so much time in the run of business day. Business owners need to choose the right social networks that will give their business the best visibility according to the time that they have [...]