When someone does something nice for you, you thank them. When it's on Twitter, you still should thank them when possible. When someone puts the extra effort to share one of your tweets with their followers, as a retweet, you should thank them. Well how do you keep track of this in the first place [...]
McDonald’s did it in New Zealand. A franchise knowingly spammed the #EQNZ hashtag. This #EQNZ hashtag was reserved for emergency use; at least that’s what most of the people in that area thought. So don’t get any ideas about spamming a coming hurricane or a winter storm hashtag with your business opportunities or marketing. Here’s the tweet that a McDonald’s franchise sent [...]
One of the questions I get asked a lot by business owners in Halifax, Dartmouth and the rest of Nova Scotia, deals with the amount of time that one should being using social media throughout the day. How much time should we be really spending on social media for our business?
Are you taking a wait and see approach to your social media marketing or are you being proactive as a business? A wait and see approach is the slow way to build your social media community in Halifax, Dartmouth or elsewhere. It's like sitting and waiting for the phone to ring. We can often see big equipment [...]
Twitter is a great way to get important news and information out to a lot of people quickly. Twitter is a powerful communication tool. You can use Twitter to update those people around about an accident or an emergency. When there is an emergency, think Twitter. Twitter can help you get information out about an [...]
What's in it for you when you use Twitter for your business? Every business that I have encountered has struggled with whether or not to use Twitter. I explain Twitter best as physical networking in an electronic setting. Here are some immediate benefits that immediately come to mind. Take a look and see where you and [...]
Choosing a Twitter username is important for you and your business. It will define how you show up to others on the Twitterverse. Watch and learn how to choose a Twitter username that will help your business excel on Twitter. You are allowed to use up to 15 letters, numbers and characters in your Twitter username. [...]
Here's a Twitter tip for my Halifax social media participants. My friend @MarkShaw says that... "Twitter is real people talking about real stuff, right now & in real-time!". It's not a place just to post and run. Watch this video to find out more. Some of the best moments happen on Twitter when real people [...]
When someone shares one of your tweets, it is a good idea to acknowledge them. Acknowledgement lets others know that you saw what they did and that you are thankful. Do this when you can and watch how others respond to your acknowledgement. I know that as a business owner, you are already busy. You [...]
Need some foot traffic walking into your store? In the Halifax social media class, we discussed how we could potentially create business by sharing special offers on Twitter. Watch this video to find out more. Post by Alpha Social Media Inc. Creating exclusive special offers on Twitter can help you do the following: You can [...]