What you don't know about your social media mentions can cause your business to falter in your social media marketing. I am reminded of the phrase... "You know what thought did?" What you think about how others are regarding you greatly influences how you will move forward in business. Here's some stats to make the [...]
Here is what the Bitly Team sent me, as an email, regarding a possible compromise. I am grateful for their updated information and their fast action. I followed their directions and changed my password, as well as completed the other recommendations. Time for you to do the same. Dear Jeff Brown, We have reason to [...]
6 social media programs will finish this week in Halifax, and 2 more will finish in the next few weeks. Over 75 local businesses have participated in these 11 week workplace education programs, and have been equipped with strong social media marketing skills for the future. So what did the participants think of the social media training? [...]
Ever wondered how you could do better on your Facebook Business Page? Giving your fans what they want is a good start. Here's how to figure this out. https://www.youtube.com/embed/MbwZFCqaOTI?rel=0 We discussed this issue last week in my Halifax social media program. The key point was that we no longer have to guess what our fans [...]
Marketing your business on Facebook seems to be getting more frustrating for many of my friends in Halifax and elsewhere. There are some real concerns that many have about what is happening with post visibility. Here's what to do. https://www.youtube.com/embed/EBr2KvNW-2A?rel=0 Business wants to create visibility, and Facebook seems to be taking visibility away. The new [...]
Young entrepreneurs, like the ones I trained today at a Business School in Dartmouth, are key to the success of our economy. They are the foundational stones for successful businesses tomorrow. They will help create jobs and come up with new ideas to make places like Halifax, Truro, Amherst, Nova Scotia better. https://www.youtube.com/embed/brJSezwOKX0?rel=0 Data is [...]
I believe we should acknowledge the actions of others. When it comes to retweets, I want to especially acknowledge the faithfulness of my community members. I usually send the thanks out in several tweets. Now that the number of retweets has gone up immensely, it's time to find a better way to say Thanks. https://www.youtube.com/embed/z3VqD-UVUdo?rel=0 [...]
Your Facebook Fans will tell you what they want from your Page. If your fans don't like what you are sharing, they will go elsewhere. Here's how you can do better and keep them loving your Page. http://www.youtube.com/embed/QVnQd8Fy1TE?rel=0 The first thing you need to do is check your age "Insights" section on the Page. From [...]
When you receive a Twitter @ Mention or a Direct Message on Twitter what do you do? Knowing what to do and doing this right can help your Twitter account grow. https://www.youtube.com/embed/mI8Bvs94L1Y?rel=0 Do you ignore the person who is reaching out to you or talking about you? You should have answered NO. When someone reaches [...]
Your Facebook Page requires an effort to create visibility and success. I tell my social media class in Halifax that a post and run strategy is literally a waste of time. Here are some thoughts that I hope will give you an idea of what really is required. https://www.youtube.com/embed/DXqmZH13gXI?rel=0 Here's some ideas to help you [...]
