This week we will be talking about creating Twitter campaigns for business in my Halifax social media workshops. It’s about putting together a series of tweets for a final moment on Twitter. Maybe it’s a special. Maybe it’s an event. Learn how Twitter can help you.
https://youtube.com/watch?v=w03dzLjS0QQ%3Frel%3D0
Let’s make an example company. Let’s call it Halifax Tasty Chocolates. Here’s what I want you to do. They are having an online special in six days for the release of a new chocolate. Make up 6 tweets to support this campaign. Can you putt them together? Try to come up with something.
As you do this, you will realize that you can do it for your business. It is easier when you start for someone else. Then think about your company.
Do you have a special time limited offer you want to get out to your customers, for example? Use the power of Twitter to get it to your customers quickly and effectively. In this case, you want to make it time limited to generate immediate interest. Think about how you would handle this. What tweets would you compose?
Remember to start simple, but keep in mind that you are trying to generate interest. Your campaign needs to go somewhere. Might I suggest that you start at the end and work backwards. Try this an d see what happens. Let me know how you make out.
So here’s to a great day in business. Still cheering you onward.
