Twitter marketing is all forms of Twitter uses for marketing purposes. It encompasses free and paid uses of Twitter’s services and applications by a brand but also all encouragements and incentives addressed to consumers to relay and amplify brand contents, messages and campaigns. Usually, customers relay brand messages and contents by using Twitter buttons and hashtags.
How do you see all the tweets from the people who are important to you and your business? How do you keep track of those important tweets you want to respond back to? Twitter has a solution for both concerns. This is what I am teaching my Halifax social media business class. https://www.youtube.com/embed/Ea-LBdOkNCc?rel=0 There is a lot [...]
When someone starts following you, that's the ideal time to start adding someone to a Twitter list. But what is the real benefit of adding someone to a list if you are a business? https://www.youtube.com/embed/9ksWoRLfCn4?rel=0 When you have a lot of followers on Twitter, you will find it hard to see the people you really [...]
One of these days, we will hear of another big Twitter hack. Do you know how to set up the Twitter 2 step verification system for safely securing your Twitter account? Here's a step by step video to help you learn how to get it done. Most Twitter account only have one user who need [...]
This week we will be talking about creating Twitter campaigns for business in my Halifax social media workshops. It's about putting together a series of tweets for a final moment on Twitter. Maybe it's a special. Maybe it's an event. Learn how Twitter can help you. https://www.youtube.com/embed/w03dzLjS0QQ?rel=0 Let's make an example company. Let's call it Halifax Tasty Chocolates. [...]
Do you want 4 tips on how to get more followers on Twitter? I created this video for my Halifax social media workshop participants. You can learn from it as well. https://www.youtube.com/embed/seTirTsC_7E?rel=0 Here are the 4 tips broken down: Add a good photo or avatar. No one wants to follow and egg. Make sure it's [...]
How long should your tweet be? We will talk about this in the Halifax social media programs this week. Length does matter when it comes to Twitter and using it for business. https://www.youtube.com/embed/ikNtxcrT_ME?rel=0 You should keep it under 120 characters so that one of your text gets cut off when your tweet is retweeted. One [...]
Every Friday on Twitter, you get to recommend people for your followers to follow on Twitter. You will see the Twitter hashtag #FF in tweets. #FF stands for Follow Friday. This is a great way to highlight someone and give them a boost on Twitter. This is a great opportunity because you can help the [...]
Every now and then you see a message from a Twitter account that says... "Follower -1, Unfollowers - 0. I didn't know I was this awesome. Get your daily stats via justunfollow". Justunfollow [now Crowdfire] is a necessary social media tool, but many are very ignorant about how to set it up right and how it [...]
When someone does something nice for you, you thank them. When it's on Twitter, you still should thank them when possible. When someone puts the extra effort to share one of your tweets with their followers, as a retweet, you should thank them. Well how do you keep track of this in the first place [...]
McDonald’s did it in New Zealand. A franchise knowingly spammed the #EQNZ hashtag. This #EQNZ hashtag was reserved for emergency use; at least that’s what most of the people in that area thought. So don’t get any ideas about spamming a coming hurricane or a winter storm hashtag with your business opportunities or marketing. Here’s the tweet that a McDonald’s franchise sent [...]