Social media is defined as “websites and applications that enable users to create and share content or to participate in social networking.” Social media training is then defined as the training of business to deliver social media content to potential customers.
From Social Media
My grand father was a smart man. He had this saying..."You catch more flies with honey than you do with vinegar". He was right. Here's a video to bring home that point. Post by Alpha Social Media Inc. The social media science guy Dan Zarrella says to go either positive or negative in your [...]
They say social media takes too much time. Well it can if you do not have a plan. I challenged myself to do a video, a Facebook Page Post, a Blog post and a tweet in under 13 minutes. When you do social media smartly, you can do wonders. Here's a video to inspire you. [...]
It's been a busy Fall and I thought I would take this brief break to update you on what's happening and what I am seeing. Here's the social media news from Halifax and all over in a nutshell. There are many social media programs for business being delivered right now all over Nova Scotia. I [...]
It's been a while since my last social media class in Truro, but I have gotten the opportunity to deliver social media training for business on my own turf . 13 different businesses and not-profits are participating in this Introductory program. We will all learn together as we discover how to use social media for [...]
I had a chance to chat with Dabney Porte and a few others on Facebook around the area of expertise and should we say that we are "Experts". Here is how the conversation unfolded. Post by Dabney Porte. There were some really great points brought up from Dabney and others on the subject of expertise. [...]
There are different audiences on each social network. Creating exclusive content for each social network can help your social networks get more views. Here’s how you might think about this. Consider for a moment who is attracted to each social network. I like to think of the main social media networks like this: Facebook is [...]
As I prepare to finish two social media programs for business, that I have been delivering this Summer, I am also getting ready to deliver three social media programs in the Halifax area in September. So here's a heads up for the participants that have taken an Essential Social Media Skills for Small Business Program, [...]
Just think about how many emails you send each day. Want a free and an effective way to promote your business social media? Promote your social media in your email signature. It's free and it's easy. And chances are, you send a lot of emails. Here's some thoughts to help you do better with email signatures: You [...]
I meet many business owners who want to use social media to market their small business. To them it seems like the right thing to do. There is a lot of buzz around social media, and many are seeing good results. Now it's their time to begin using social media. It's time to ask the question... [...]
You can now custom schedule your tweets, Facebook posts, and your LinkedIn posts via Buffer. Buffer has just introduced custom scheduling. It works much the same Hootsuite custom scheduling. Now you can pick a specific time and date for your post to go out. Previously with Buffer, you could add a post to Buffer and it [...]