Social media is defined as “websites and applications that enable users to create and share content or to participate in social networking.” Social media training is then defined as the training of business to deliver social media content to potential customers.
From Social Media
Yesterday, I wrote a blog post talking about unlearning what you knew on Google Search. The post ended up as an extra search listing "Social media training Halifax" on first page Google. I now have 3 first page Google listings for "Social media training Halifax". Previously I only had 2. That was fast Google. Thanks [...]
We get used to doing things a certain way based on our previous learning. That learning could be holding us back. We need to unlearn unproductive learning patterns so we can run ahead of the pack. I have been doing a lot of social media training in the Halifax area for many months now. Google [...]
My wife told me about the solar flares arriving today. If it's on my wife's mind, I bet it will be on yours. This is how topics trend on social media like Twitter: as #solarflares. Take Twitter for example. You notice the trending topics and wonder what that's all about. Simply put, it 's what everyone is talking [...]
You don't have to be famous to make a mistake on social media. Even the regular Joe's can make them. When you do, admit it and fix it. Then move on. The bad news is the social media "Expert" died last week and did not share the secrets and knowledge. The good news is that we [...]
If pictures are worth a thousand words, then we had better be using them for the websites and pages we have on the web. My first real experience with pictures on the web that was real insightful to me was when I uploaded some pictures for my website and Facebook Pages. The photographer had me not [...]
You might see someone that you want to connect with on Twitter. You reach out to them. And there's nothing coming back. It's the reality of Twitter. I have been very fortunate to connect with a lot of super people over my 4 years on Twitter and other social media sites. I have tried to connect with [...]
Your Facebook Profile is not searched by Google; but your Facebook Page is. Make sure you take advantage of this for showing up in Search. Making sure that you use the keywords you want to show up for on Google is important to your Facebook Page ranking well. Not sure what words you should use. [...]
One of the keep areas that visitors look at the most is your Facebook Page picture. This is your one chance to make a great impression. Facebook allows you to put a picture in the upper left part of the Facebook Page that can be 180 pixels wide by 540 pixels tall. This is a [...]
There is no shortage of links on Twitter. The information, and the sharing of that information, happens a lot on Twitter. But are we chatting it up there? One of the key things that you will do on social media is engage others in conversations. Chit chat has to be there if you really want [...]
Being consistent on social media is what is required for increasing your business visibility. After all, you are feeding Google. Don't let it starve. One of the struggles that I see in business is consistency. Business owners and employees often feel overwhelmed and rushed. There's always that expression..."When I get around to it!" If you [...]