If you don’t make your post a “Top Story” on Facebook, chances are that no one will see your post in their Facebook News Feed. You will be wasting your time. If you are doing this for business in Halifax, Dartmouth, Truro or elsewhere, this makes it even worse. Here's some help for you and your business. With [...]
Mondays can be a hard start for many in business and at work. When you make your social media experience a positive one for others, you can really pick the spirits of others up. This can have a positive impact on your Twitter community in Halifax, Dartmouth, Truro and elsewhere. It can even have an [...]
Every Friday on Twitter, you get to recommend people for your followers to follow on Twitter. You will see the Twitter hashtag #FF in tweets. #FF stands for Follow Friday. This is a great way to highlight someone and give them a boost on Twitter. This is a great opportunity because you can help the [...]
Every now and then you see a message from a Twitter account that says... "Follower -1, Unfollowers - 0. I didn't know I was this awesome. Get your daily stats via justunfollow". Justunfollow [now Crowdfire] is a necessary social media tool, but many are very ignorant about how to set it up right and how it [...]
Forest Gump once said "Stupid is what stupid does". Despite how Forest Gump appeared in the movie, he actually was very smart, even in a simple way. But smart does not seem to be the everyday standard when it comes to business and social media usage. One has to be very careful about what one [...]
You know that you need to market your business to your customers. Whether you do business in Halifax, Dartmouth, Truro, Toronto or elsewhere, you need to get your message out in front of your customers. Your big concern is the amount of time it will take. Will there be a Return on Your Investment? First of all, let [...]
When someone does something nice for you, you thank them. When it's on Twitter, you still should thank them when possible. When someone puts the extra effort to share one of your tweets with their followers, as a retweet, you should thank them. Well how do you keep track of this in the first place [...]
McDonald’s did it in New Zealand. A franchise knowingly spammed the #EQNZ hashtag. This #EQNZ hashtag was reserved for emergency use; at least that’s what most of the people in that area thought. So don’t get any ideas about spamming a coming hurricane or a winter storm hashtag with your business opportunities or marketing. Here’s the tweet that a McDonald’s franchise sent [...]
We are seeing a lot of product placement in movies and TV these days. Make no mistake. This is all done on purpose. You need to think about this also for your business. When you are shooting a video, always take advantage of your surroundings. You might also include products that can promote yourself, your business and [...]
Your business social media efforts need to provide a Return On Investment. If you are putting your time and effort into creating social media posts, or you are paying someone to do it, you need to see results. But are there specific post types that work better for your business in Halifax, Dartmouth, Truro or elsewhere? [...]