If you want a social media recommend, you will have to give a recommendation for someone on social media. Don’t wait for others to recommend you. Recommend others and they could recommend you. In an age where "What others say about you matters more than what you say about yourself", recommendations can go a long way to bringing you [...]
Like a ship captain checking to see if his ship is on course, you need to check your business social media marketing to make sure you are heading in the right direction to achieve your business goals. Do you have a clear plan or goal for marketing your business in Halifax, Dartmouth, Truro and elsewhere [...]
Like everything else, you need to rethink and evaluate your social media efforts to make sure that you are building a great community around you and your business, and that you are staying on course. Are you doing things that aren't working? Are you drifting off course? It's never a bad thing to look at [...]
When you use social media for your business, you have to have a plan. If you do not, you will waste time and energy. Here are three things that you need to consider to get seeing results from your social media marketing. The 3 keys you need to think about when you use social media [...]
There are several social media business training programs going on right now in Halifax, Dartmouth, Stewiacke and Truro. In these programs, we are focusing on Twitter, and how to use Twitter more effectively for business. Here's your next Twitter tip. You can use 140 characters in Twitter. But should you? Watch this video: Post by [...]
What are you building with your social media marketing? Are you building numbers only, or are you building a community around your small business? Your answer, I believe, will determine how successful your business will be in Halifax, Dartmouth, Truro and elsewhere. I recorded the video below in early 2011 entitled "Social media numbers, what [...]
There is value in developing great business connections on social media. Whether you live in Halifax, Dartmouth, Truro, Amherst or Toronto, relationships play a great role in business success. Social media does not change this fact. Social media is meant to enhance what you are already doing. Friendships can start from social media. Trefor [...]
The "It's All Social" social media conference in Truro was a huge success for local businesses. Over 100 businesses and government organizations were present at the conference. Looks like there will be a "It's All Social" 2014 conference. Many are hoping to attend the next conference in June 2014. This social media conference focused on introducing [...]
There are a lot of social media networks that a business can use to market their business to their customers. There’s only so much time in the run of business day. Business owners need to choose the right social networks that will give their business the best visibility according to the time that they have [...]
Using social media for business requires you to effectively manage your time. After all, as a business you have to be creating billable hours of work or selling your products. You want to use social media to market your business, but you had better be pretty smart with your time. This Thursday June 20, 2013, [...]