The building of what I refer to as an eCommunity is vital for promoting and strengthening your region to the world. Either you are proactive in your marketing your region to the world or you are not. In the end, opportunities could pass you by if you slacken your marketing efforts, and you will wonder why [...]
Whether your business is in Halifax, Dartmouth, Amherst, Truro or elsewhere, the business community in Nova Scotia, and elsewhere, have seen its ups and downs. Depending where you operate your business, you may have seen harder times than others. But regional success can be achieved through business partnerships. I think of areas like Amherst, Cape [...]
Business needs to understand social media today. After delivering several social media programs, speaking engagements, social media workshops and consulting with different businesses in Halifax and throughout Nova Scotia, I have noticed that many businesses still do not understand the full potential of social media for helping businesses do better. One of the greatest benefits [...]
A social media expert said that car dealers cannot use social media. It's not for them. Unfortunately the car dealer in my workshop program did not get this memo. He sold a car while sitting in my class. We were going through my new eBook entitled "Essential Twitter Skills For Business" in the social media class I [...]
I do a lot of social media training in Halifax, Dartmouth and throughout Nova Scotia. To be honest, I was getting a little burnt out. It was time for a social media break. This past week I traveled to Cuba for some sun and relaxation. I made it a point not to bring any tech with [...]
Video can help you get found on Google first page. I created a video entitled "Social Media Training for Business Halifax Truro Dartmouth Nova Scotia" and now it's doing well in search. Continuing my experiment with Google search, I want to look at what video can do for you. There are 10 organic search spots, along with [...]
The building of an E-Community A few communities in Canada and the United States have become Learning Communities. The whole vision of these communities is focused on learning. They work to help increase literacy and foster ideas that promote learning as a way of life. Whether at work or at home, learning is the focus. [...]
The environment is certainly changing for business is Nova Scotia. Certainly there are challenges ahead, especially with a rising Provincial Sales Tax looming shortly. But instead of looking at the negative, we need to focus on the positive and look for a path that will lead us to success. I see a trend emerging where [...]