Social media can create a lot of visibility for your non-profit and your marketing campaigns in Halifax, Dartmouth, Pictou and elsewhere. Your message can spread faster via the masses than previous traditional media marketing efforts. Make sure you give social media a look.
Word of mouth has always been a great tool for non-profit marketing. Now “World of Mouth”, created by social media, can help your non-profit do it better, and faster.
With social media, you can:
- Create a lot of conversations around a campaign. Conversations create opportunity. You may find this strange, but people will pop into your conversations when they feel the need to, or you say something interesting. That next conversation could bring a new supporter to your non-profit.
- Create more exposure for what you are doing. Your visibility can be greatly increased when others share your cause with their friends and networks. If word of mouth has always done you well, then WORLD of MOUTH will get the job done faster.
- Create advocates who will help you and your organization. Face it, your non-profit can always use more supporters. You want people to say good things about what you do to others. You also want them to support you when you have a need. Social media can help you.
With so many traditional media marketing opportunities drying up for non-profits, social media is worth taking a look at. It might just be what you are looking for. If you have any questions, please ask me.
