As a business, you have to ask yourself questions around your social media risk. Do you understand what the risks are when you use social media?
Social Media Risk – 3 Questions you should be asking yourself:
- What information are your sharing?
- Who is doing your social media?
- Is their information that needs to be kept private for the time being?
Social Media Risk – What information are your sharing?
Is there a chance this information could be used for identity theft? Are you sharing something that might give up a competitive advantage? Are you sharing something that might not be truthful?
Social Media Risk – Who is doing your social media?
Do they understand what can be shared? Are these people really invested in properly representing your business? Do they ask for help when they find themselves in a difficult situation?
Social Media Risk – Is their information that needs to be kept private for the time being?
Are you sharing this information before its time? Does this information really need to be shared? Does this information need to be shared publicly or within a specific group?
Social Media Risk – Summary
Different businesses have different risk factors. Unless you ask yourself these questions and more, you might be heading for disaster.
I just want to get you thinking and get some good discussions going. Conversation around this topic will be good for everyone.