Social media is defined as “websites and applications that enable users to create and share content or to participate in social networking.” Social media training is then defined as the training of business to deliver social media content to potential customers.
From Social Media
It's going to take time to build momentum on social media, unless you are Justin Bieber. Justin had success in just a very short time. But for the rest of us, building anything on social media is going to take effort and time. Are you prepared for the road ahead? https://twitter.com/4JeffBrown/status/359815904973959168 There are very few [...]
Bad things can happen when you let amateurs use your social media account for a test drive. McDonalds New Zealand burned their Twitter account to the ground in 4 tweets. Their explanation: "New to twitter and letting certain staff use the account = not a good idea" did not do much to fix the mess that they [...]
There are many people on Twitter that I could be following on this #FF Follow Friday. There is no rule that says that if you follow me, I have to follow you. Twitter is killing the auto-follow back API to stop some of the following foolishness. So what's your story and why should I follow you? [...]
Is social media for every business? The answer is a definite no. Here are 8 reasons why social media might not be a good fit for your business; and maybe 8 reason why it is. I trust this will get my clients in Halifax thinking about their social media. And by the way, if your reason for [...]
Virtual assistants are becoming more common as small business owners find it harder to keep up with their social media marketing. They serve a great role in many cases for small businesses. Virtual assistances are there to assist a business with their social media efforts. They are not there to replace them entirely. Virtual assistants [...]
Social media has to produce results for business. With the amount of time being invested in social media marketing, there has to be a return on investment for business, especially with my clients in Halifax, Nova Scotia, who use social media for their Internet marketing. Social media can produce results for business Over [...]
Friday is Follow Friday on Twitter. You will see #FF hashtags in your Twitter news feeds. Follow Friday is your chance to recommend some to your followers to follow. This is a great way to get someone noticed and for you to make new connections on Twitter. Who will you recommend? I am of the [...]
It is important to adjust your social media after you review your metrics to achieve better results for your business. I will be discussing this will my Halifax social media class on Wednesday. After looking over 7 months of data, I now know where I should be going and what I should be targeting. Have [...]
Halifax social media - as a business, do you resonate with your customers? If you do not measure what you are doing and how your customers are responding, you might be missing the mark by quite a bit. Do you want your small business to do better? There is a lot to think about when [...]
The is essential for small business that is using social media to market that they find out what really resonates with the community that they are trying to reach. Failure to do so, will yield a business little influence in that community. https://twitter.com/4JeffBrown/status/350628825568247808 I was really pleased that my "The Social Media Company You Keep [...]