Social media is defined as “websites and applications that enable users to create and share content or to participate in social networking.” Social media training is then defined as the training of business to deliver social media content to potential customers.
From Social Media
Social media strategy has become an integral part of our daily business marketing. We spend a significant amount of time scrolling through various platforms, engaging with others, and staying up to date with the latest news and trends. However, social media has also become an essential tool for businesses and marketers to reach their target [...]
Social media is a powerful tool for businesses to connect with customers, promote their brand, and grow their audience. But social media also comes with some risks that need to be managed carefully. What is your social media risk? Here are three questions you should ask yourself before you post anything on social media: [...]
I encountered a problem that I was not sure could be fixed at the end of October 2010. Searching on social media provided a solution the problem. This is the story of what happened. Searching on Social Media - The Problem: A banner was sent to Sydney, Nova Scotia for the Sunday Walk for Justice [...]
In 2010, I received a social media post from a friend in law enforcement about an individual who had murdered someone in the USA. This person was potentially fleeing from the USA to Canada. My friend had sent that social media post out to all of his connections. He even asked specific people to share [...]
On June 9, 2017, CNN fired, or parted ways with, Reza Aslan for anti-Trump tweets. Justine Sacco was fired from her job following the furor her racist and insensitive Tweet caused after it went viral. These people did not choose their words carefully? What can you learn from this? Plain and simple: our words matter. [...]
How you use email with your social media matters. When you do not deploy this simple strategy, you will find yourself frustrated by an overwhelming number of notifications. Do it right and you will be able to function with less distraction as you work . The Problem with Email and Social Media: You have enough [...]
Do you know why you should post with purpose to increase your social media impact? Those that do so create greater impact with their posts overall. Read and learn how to do better right now. [Social media tip: Your post has the power to inspire, to make others laugh & empower others. Post with purpose.] [...]
Why must you "BE" on social media & not just "ON" it? When it comes to building community around your business, you need to know what the difference is. Learn what the difference is and how it can affect your business. [Social media tip: One of the most powerful things you can DO on social [...]
Feeling stressed about your social media and the amount of content you feel you have to put out? Do you feel like you are always having to keep up with the Jones on social media? Trying to keep up with others on social media can cause you great stress. It can cause you to get [...]
What skills are required for using social media for business? What understanding should we have for using social media for business? These are two questions that we should carefully consider when using social media to market our business in Halifax, Dartmouth, Truro and elsewhere. https://twitter.com/4JeffBrown/status/576102618520489985 (1) Understanding of Communication Skills First and foremost, social media requires [...]