YouTube is one of the top search engines in the world. You need to have videos there to increase your visibility. Video can also help people get to know you better.
One of the great things about video is that it can introduce you to others and help them feel safer in doing business with you. Until you use video, you might just be text to someone. They see what you type and share; but they don’t see you in action. Video can help you create a good first impression.
I use video a lot in my business. I use iMovie on a Mac and I use Camtasia on my PC to capture screen images and edit video. They are both great programs to use. They will help you put a great video on YouTube.
So take some time and think about what video can do for your business. It can really help you with visibility and likability.
