Social media is defined as “websites and applications that enable users to create and share content or to participate in social networking.” Social media training is then defined as the training of business to deliver social media content to potential customers.
From Social Media
My social media programs are starting up in Halifax, Dartmouth, Bedford and Elmsdale. One of the first things I am asking participants is to define a goal a goal for their social media. I am also asking them to examine why they want to use social media in the first place. When you are using [...]
Many businesses are failing at social media customer service states Frank Eliason; who is serving as SVP of Social Media at Citibank. That maybe so, but Eastlink's social media team impressed me this weekend. Frank makes some really good points on how companies are dropping the ball when it comes to social media and customer service. [...]
What is now being called the "Twitter Olympics", is not going ahead without a few hiccups. NBC & other corporations are struggling to push their way around despite the concerns raised by social media; specifically Twitter. Headline like this are being generated from the London Olympics: Journalist Suspended From Twitter for Tweeting NBC Email Fans asked to tweet from Olympics [...]
There is a lot of buzz around social media and the London Olympics this year. Athletes are embracing social media and pushing out real time information to their fans. Will you be engaging as well? Just imagine as the soccer game plays out, people are tweeting and Facebooking each other in real time. For those who cannot be in [...]
I have trained a lot of businesses in social media over the last 4 years. One of the true traits of success I have noticed is commitment. Without commitment, one will fail. I understand that not everyone will see the value of social media training for their business right away. For some, it takes a while before [...]
You want more Twitter followers. But should you take the easy way out and buy them? Read on for the true cost of Twitter followers. https://twitter.com/vinnynobrega/status/224870308832755714 My good friend Rob Cairns @RobCairns was sent the above @mention message on Twitter. And since Rob has a good sense of humor, he replied thus: https://twitter.com/RobCairns/status/224952666441265152 Rob [...]
Thoughts come and go into your head every day. It's the ones that you dwell and let give birth that can help or hurt your business. Don't let those thoughts kill your dreams. Watch what you dwell on! I had a dream last night about my business. The thought came in and said [...]
For those new to Twitter, a retweet is a tweet that has been put back onto Twitter. It's like an echo. A retweet gives a tweet new life and visibility; even for but a few minutes more. You may have seen the "Retweet" button on Twitter and wondered what it does. A retweet allows you [...]
Social media setup can take a bit to get up and running. But once you are done, then you have to figure out what you are going to post on your social media. Here's a few ideas. I generally like to share lots of photos on social media. Here is one I took just a [...]
If your social media only exists on a computer screen, you are missing out of the real benefits of social media. Social media implies social. Make Social Media Conversations Happen Continuing with the theme of social this week, I want to encourage you to take your social media off of the computer. If you can, [...]