Here is a list of the Halifax social media courses / Workplace Education programs that Jeff Brown will be instructing this Fall 2018.
Halifax Social Media Course – Social Media Part 1 – Laying a Social Media Foundation
- Training partner: FRABA in Fall River
- Start date: 19 September 2018
- Start time: 1:30PM to 5:00PM
- Program duration: 11 weeks
- Location: TBA
- Contact information: Jessesar Mitchell at jessesar@gmhomes.ca
- Prerequisite: Good computer skills
The social media part 1 program will set a good foundation for your business. This program will fill in the holes of your understanding and prepare you to successfully use socail media for your business.
A brief list of the planned training – will be customized to participants – in no particular order:
- Internet security best practices
- Set up of social media networks such as Facebook, Twitter, Instagram, Pinterest etc
- The Facebook Page set maximized for customer and Google search
- The anatomy of posting
- Working with images and video
- Creating content for social media
- Developing engagement with others on social media
- And much more. Program will be customized to the needs of the participants.
Halifax Social Media Course – Social Media Part 2 – Developing Social Media Strategies for Your Business
- Training partner: Village on Main in Dartmouth
- Start date: 19 September 2018
- Start time: 9:00AM to 12:30PM
- Program duration: 11 Weeks
- Location: TBA
- Contact information: Graziella Grbac at graziella@villageonmain.ca
- Prerequisite: Social Media Part 1 or demonstrated ability to function at this level
This social media will build on a solid social media foundation that already exists and help the business develop strategies for creating great visibility for their posts and generating leads.
A brief list of the training – will be customized to participants – in no particular order:
- A deep dive in Facebook Pages
- Developing strategies for social media networks and driving traffic
- Using Facebook Search and creating Facebook Ads
- Defining your idea customer target market
- Discovering what your customers are searching for and getting your posts in front of their eyes
- Making Instagram and images/videos work for your business
- Using Photoshop and Canva for image creation
- Working with LinkedIn, Twitter to connect with customers and influencers
- Exploring Hootsuite and Buffer for social media monitoring and scheduling
- And so much more. Program will be customized to the needs of the participants.
These programs are government funded by the Department of Labour and Advanced Education. The cost to you is your time and effort. If you have any questions, please contact me.
