Change Affects Business. The Only Questions Is This… Are You Changing? #business

At a wedding, I had a chance to listen to two guys in business. They were talking about how the trucking business was changing for the worst. They were experiencing the reality of change in business. The reality is that the guy that sold horses years ago had to change to selling cars. He probably [...]

By |2013-09-30T19:47:26-03:00September 30th, 2013|Business|Comments Off on Change Affects Business. The Only Questions Is This… Are You Changing? #business

Cole Harbour Social Media Training For Business Program #business

Businesses in Cole Harbour, Nova Scotia are learning how to use social media for marketing and increasing their visibility. I had the pleasure of delivering the first night of training last night. It was great to see businesses from Cole Harbour, Halifax and Dartmouth present. Here are a few thoughts on what they have learned [...]

By |2013-09-26T08:17:20-03:00September 26th, 2013|Business|Comments Off on Cole Harbour Social Media Training For Business Program #business

Social Media Truro – New Program Begins Thursday Night For Local Businesses

It's been a while since my last social media class in Truro, but I have gotten the opportunity to deliver social media training for business on my own turf . 13 different businesses and not-profits are participating in this Introductory program. We will all learn together as we discover how to use social media for [...]

By |2013-09-19T16:10:51-03:00September 19th, 2013|Social Media Training|Comments Off on Social Media Truro – New Program Begins Thursday Night For Local Businesses

Should We Say We Are Experts On Social Media? #socialmedia

I had a chance to chat with Dabney Porte and a few others on Facebook around the area of expertise and should we say that we are "Experts". Here is how the conversation unfolded. Post by Dabney Porte. There were some really great points brought up from Dabney and others on the subject of expertise. [...]

By |2013-09-19T16:17:34-03:00September 19th, 2013|Social Media Training|Comments Off on Should We Say We Are Experts On Social Media? #socialmedia

Your Privacy Settings Can Cause Your Business Grief #security #Facebook

If your Facebook account Profile privacy settings are not set properly, it can cause your business grief. If identity theft happens, your mind will not be at work. You will not be all that you can be. This past Monday morning, we checked several Facebook profile privacy settings in the social media workshop. Many participants [...]

By |2013-09-16T20:54:09-03:00September 17th, 2013|Security|Comments Off on Your Privacy Settings Can Cause Your Business Grief #security #Facebook

There Will Always Be A Billboard For Business Somewhere #Marketing

From the beginning of business, businesses have felt the need to share what they do on a billboard-like way to their customers. This process has developed over the years and will continue to develop. But the billboard will continue in some form. As long as businesses need to create visibility, there will be billboards. [...]

By |2014-04-09T13:11:48-03:00September 13th, 2013|Digital Marketing|Comments Off on There Will Always Be A Billboard For Business Somewhere #Marketing

Be Careful What You Let 3rd Party Apps & Others Do On Your #SocialMedia #ESET

I was not surprised that my new anti-virus found two threats on Twitter. There are bad links everywhere on Twitter. What surprised me was that the new anti-virus I just installed, after I had activated the social media protection option,  sent out an automated direct messages to each of the two affected Twitter profiles letting [...]

By |2013-09-10T20:15:59-03:00September 11th, 2013|Security|Comments Off on Be Careful What You Let 3rd Party Apps & Others Do On Your #SocialMedia #ESET

Create Exclusive Content For Your Social Media Networks To Attract Visits #socialmedia

There are different audiences on each social network. Creating exclusive content for each social network can help your social networks get more views. Here’s how you might think about this. Consider for a moment who is attracted to each social network. I like to think of the main social media networks like this: Facebook is [...]

By |2013-09-08T13:24:36-03:00September 9th, 2013|Social Media Training|Comments Off on Create Exclusive Content For Your Social Media Networks To Attract Visits #socialmedia

Publish Your Best Content To Get The Best Results #marketing

Garbage in usually means garbage out. When it comes to your social media content, it can mean much the same. What you put out on social media can greatly affect how people see your brand. It might even affect how well your brand does on social media. Post by Alpha Social Media Inc. How do [...]

By |2014-03-18T16:48:52-03:00September 3rd, 2013|Digital Marketing|Comments Off on Publish Your Best Content To Get The Best Results #marketing
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