If you are going to be retweeted by others on Twitter, you should stick to using only 120 characters. This prevents your tweet from getting cut off. I know, I know; I can hear you now saying that there are applications that you can use that will allow you to type more characters. These applications [...]
You send out a tweet and hope that others will share it by retweeting it back out to their followers. But most of the time, no one shares it with others. How can you change this? I happened to hear a great webinar by Dan Zarrella from HubSpot on this topic about a week ago. I thought [...]
Facebook has made 3 significant changes to your Facebook user account. It includes tagging, location and who you share your posts with. Here is a brief video showing you what the changes are: Enjoy the video and let me know what you think. “If you need social media training, consulting or a social media speaker (Truro, Halifax, [...]
Capturing people's attention on the Internet can be a difficult thing. If you want to get @danzarrella 's attention, you had better talk about tech, beer and zombies. Dan Zarrella gave a great #SMSCI webinar yesterday that made the Guinness World Records as the largest online marketing seminar ever. Dan shared many great ideas that really [...]
Here is a collection of tweets from Dan Zarrella's "HubSpot" webinar #SMSCI this Tuesday afternoon. Lots of great comments on #SMSCI These are a quick list of what I was able to type as Dan spoke. I hope it helps you remember this great webinar. Social media is more than luck #smsci Dan Zarella It's silly to [...]
Is Klout important for my business? Is it an effective way of measuring my success on social media? Or is it simply a waste of your time and effort? The following thoughts about Klout are my own. I have had a few discussions with several of my friends on the value of Klout. I am adding to what [...]
There are only 10 spots on first page Google, unless you want to place a sponsored ad. If you are not first page Google, you are going to have to be creative to drive traffic to your sites. I have a friend, he works at a local Chamber of Commerce, who only looks at search [...]
If you can drive a lot traffic to your blog or website, and no one stays, your efforts are all in vain. You have to have good content there to make sure that people don't bounce away. This is an important consideration when you start driving traffic. It's one thing to drive a lot of traffic to your [...]
When your customers do a web search, they use certain words or "keywords" to find what they are looking for. Keywords are an important part of driving traffic to your website or blog. Not only can you use Twitter to drive traffic to your website or blog by including a click able link; but you [...]
You can drive traffic to your website or blog. You can be proactive by providing links to your website or blog, so that others on the Internet can find them. I once thought that if I build it, they will come. All I had to do was create a website or blog, and they would [...]